Monthly Archives: February 2012

gtm graffiti vectoring.

trialling a vectored graffiti feel for the artwork i’m creating for gtm.

Advertisements

the direction – gtm.

these images are by an artist named james reka. this is the direction in which i want my artwork for the gtm tee to go. this work, whilst it incorporates spray can paint reminds me in some ways of picasso’s work in that there seems to be no rules with alignment of features etc. in addition the colours that reka uses seem odd but always work.

gtm inspiration.

sst

this image whilst not the friendliest looking thing i think is quite cool because of how the lines have been used to almost make the drawing feel texture. the pic is a bad iphone snap, it came as an idea to use the line work in a similar fashion but to apply it to my design to emulate the texture of ploughed fields, but from a far greater distance.

lion

this image of a lion grabbed my attention because it seems to be a hybrid cut-out, ink spattering image. the idea that this is animalistic and raw (roar!) to me harked back my notion of including some kind of tribal element to the design. if the image of a cow roaring with the teeth of a pack animal.

sports

i like this image only because they way lines are used to create movement. i would not like to design anything in this style but simply have out this here because of the way it moves.

skull

the skull above has an interesting texture to it with a grainy effect.i am a fan of the vivid colours used in it, i think particularly because they are removed from what the colours of a skull usually are. for me this image is more about the colours in relation to a black background more than the design.

 

 


festival posters and such.

portfairy womadelaide09
ss2011
the branding for the three festivals above is quite diverse and each serves to each of the respective events well. the port fairy imagery lets the audience know of the geographical location of the festival. the different hues used in the image along with the flowing lines of the waves emanate a dreamy, floaty feel which goes hand in hand with folk festival’s usually. it may be an idea for me to look at the bands present at this year’s gtm and try to gauge a feel from them as well.
womadelaide is considered an earthy, soulful festival and even though the look of the poster is that of indian fabric/prada batik it still has a simple, back to the simple things feel. this works even though the hero image is quite busy, made up from lots of different musical instruments.
stereosonic branding comes across as a clean, fun festival which i believe would suit their demographic well. it’s like a cut out with using paper and although it is appealing to the eye, feels a bit overdone at the present time.

sig  sd
af2010 tw

the posters above are more representations of festivals, with the exception of the taking woodstock one.
the almost space-like-built-from-jungle theme of the splendour in the grass has great use of colours. using the faces in the positions they are seem to give a feeling of two souls coming together, which is like what i want to get across in my design, with more than just two – somehow.
summerdayze poster is bright a fresh, using a graffiti painted to attract their demographic. it uses a stylized typographic element each year which is morphed into whatever image the designers are using for the year, given this seems to happen a lot, i’m still no wiser as to why there are a different branding for gtm ‘stuff’ and then the gtm tee. (!?!)
inspired by the art of banksy, the adelaide fringe festival image for 2010 was celebrating 50 years, and they chose to do so using an astronaut in a tutu. i feel that this is a quirky choice for the festival and sits well with what they are about and what performances are presented. not something you see everyday, and neither is a fringe show.
the taking woodstock movie poster is designed in what is seen as the traditional 60s music festival poster style. it has a ‘hippy’ element to it and is clearly whilst it is ‘the’ festival poster for this day and age day and age, probably overused, although the colours are very vivid.

ab dotg

the poster for the aussie bbq above is for an event in l.a so the ocker australian imagery is very rife. i think gtm may be somewhere in between this and something more city-fied. gtm is a regional rural festival, the aussie bbq poster feels like something that is used to promote the furthest far reaches of the aussie outback. i know it was possibly done this way because it was a u.s event and everyone knows americans have a warped sense of what australia is. (yes, we all ride kangaroos to school).
a day on the green branding by seesaw design delivers a crisp, clean nature feel which tells people that the festival is exactly that; a day on the green. simple and effective.

with the gtm tee, im starting to thinking i would like to incorporate the following:

  • ritualistic gathering
  • tribal element of some sort
  • dancing to the beat of your own drum
  • the rural setting, in some way, without being too farmlike.


festival posters.

portfairy womadelaide09 ss2011
the branding for the three festivals above is quite diverse and each serves to each of the respective events well. the port fairy imagery lets the audience know of the geographical location of the festival. the different hues used in the image along with the flowing lines of the waves emanate a dreamy, floaty feel which goes hand in hand with folk festival’s usually. it may be an idea for me to look at the bands present at this year’s gtm and try to gauge a feel from them as well.
womadelaide is considered an earthy, soulful festival and even though the look of the poster is that of indian fabric/prada batik it still has a simple, back to the simple things feel. this works even though the hero image is quite busy, made up from lots of different musical instruments.
stereosonic branding comes across as a clean, fun festival which i believe would suit their demographic well. it’s like a cut out with using paper and although it is appealing to the eye, feels a bit overdone at the present time.

sig  sd af2010 tw

the posters above are more representations of festivals, with the exception of the one far right.
the almost space-like-built-from-jungle theme of the splendour in the grass has great use of colours. using the faces in the positions they are seem to give a feeling of two souls coming together, which is like what i want to get across in my design, with more than just two – somehow.
summerdayze poster is bright a fresh, using a graffiti painted to attract their demographic. it uses a stylized typographic element each year which is morphed into whatever image the designers are using for the year, given this seems to happen a lot, i’m still no wiser as to why there are a different branding for gtm ‘stuff’ and then the gtm tee. (!?!)
inspired by the art of banksy, the adelaide fringe festival image for 2010 was celebrating 50 years, and they chose to do so using an astronaut in a tutu. i feel that this is a quirky choice for the festival and sits well with what they are about and what performances are presented. not something you see everyday, and neither is a fringe show.
the taking woodstock movie poster is designed in what is seen as the traditional 60s music festival poster style. it has a ‘hippy’ element to it and is clearly whilst it is ‘the’ festival poster for this day and age day and age, probably overused, although the colours are very vivid.

some previous gtm branding.

gtm11
the 2011 poster design for the gtm festival is a clear nod to cassandre whilst evoking the rural feel of the festival’s settings. the use of the repeated lines to create the gtm and 2011 text is reminiscent of the way a tractor would plough a field ready for crops. cleverly the linework has been worked into the tractor wheels and the simple vectored silhouettes of wheat cap of the rural theme well. i believe the poster works well as it is also not what you’d expect from a traditional music festival. i’m not sure of the reasoning though behind having totally different imagery for the festival tee.

gtmposter
the poster above makes use of the americana/outback style jeanery/belt buckle design. as this is predominately associated with cowboys and working on the land also ties in with the feel of gtm being a musical festival for the regional and rural centres. contrasting pink againsts the navy blue/purple background adds colouring that is more consistent with large sheet music festival posters. i believe that whilst it works for it’s intended purpose, it is not as dynamic as the one first posted here.

gtmtee11 gtm11pc
this is the winner of the 2011 gtm tee competition. it is a clear nod to the the rural setting of the festival, and could possible be some musically inclined farmer boy on the way to see his favourite tunes played live. whilst it clearly represents the festival, the style of the illustration feels cheap to me and wouldn’t be something i’d pay money for particularly when (and this may only be a personal view) most festivals of music i’ve attended seem to be a ethereal experience of sorts where humans come together for an experience that they are all connected by. an eclectic mix of people who all dance to the beat of their own drum; even though their collective love is the music. individual. free spirited. diverse.

the 20011 people’s choice winner (above) for the tee design is more the feel i get when i attend a music festival and possibly the tribal aspect of the illustration led gtm to use a tribal feel in their 2012 branding. the colours used in the tee above are sublime, the woman feels to me like a child of the music.
gtm10 gtmpc10
the images above, (l to r) are the winner and people’s choice of the 2010 gtm tee comp. i don’t like the images at all as they feel really amateur, which may have been what they were going for, i’m not sure??  i get the impression from the winner that the image was to be a lumberjack type of man letting out his inner groove. the people’s choice image i’ve seen used a number of times for different things, and was even used for a shepparton event before 2010.
 

 

gtm 2012 branding.

GTM 2012

the 2012 gtm branding uses complimentary colours to create a bright identity that pays tribute to some kind of central american culture, most possibly aztec. the imagery has a tribal feel about it, which would tie in nicely with the festival being about a gathering of souls for a sole purpose; music.


as it begins.

my lady soon will stir this way
in sorrow known
the white queen walks
and the night grows pale
stars of lovingness in her hair
needing unheard, pleading one word
so sad, her eyes, she cannot see

– b. may, nineteenseventyfour.